Telford RankedIndependent rankings of local services in Telford
Assessment · wood flooring specialists round wood-flooring-2026-09

Shropshire Oak review

Ranked 1 of 10 in Wood flooring specialists in Telford

Best overall wood flooring specialist in Telford: oak specialist range with free home measuring

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Trading as SOAK HARDWOOD FLOORING LIMITED · 24 Horton Court, Hortonwood 50, Telford, Shropshire, TF1 7GY · Service area: Telford, Shrewsbury, Shropshire, West Midlands, Staffordshire

Shropshire Oak in short

Shropshire Oak is a Hortonwood timber specialist whose showroom majors in solid and engineered oak, herringbone and chevron among them, from named makers such as Ted Todd and Atkinson and Kirby. Karndean and Moduleo approved-retailer status is stated on its own site, and a free home survey with measuring comes as standard, with fitting arranged through its installer route. Our view is that nobody else in this round leads with hardwood quite so single-mindedly, which is why the firm sits top of our Telford wood flooring table.

Customer reviews run warm, at close to five stars on Google across a modest base of ratings, and Google is the only public review source we hold for the firm. What counts against it is paperwork: no rates, VAT terms or insurance detail appear on the site, so the written quote matters all the more. Shropshire Oak suits you if hardwood is the whole point of the job rather than one line among many.

Shropshire Oak reviews and ratings on other sites

Every public rating we hold for Shropshire Oak, with the source, scale, count and the date we read it. These are customers' ratings, not ours.
SourceRatingReviewsRead on
Google4.8 out of 552

Our verdict

Our judgement: Shropshire Oak suits you if hardwood is the whole point of the job, with an oak-led Hortonwood showroom, named makers and free home measuring behind it [1]. Reviews run at 4.8 out of 5 from 52 Google ratings [2]. What counts against it is pricing and paperwork: no rates or VAT terms are published and no insurance details appear [1].

Score summary

Scored on the home trades rubric v2.0. Insufficient evidence takes the neutral value and is not shown as a low mark.

Composite score
67.2 / 100

Customer evidence C1 · weight 30%

68

Google 4.8 out of 5 from 52 reviews [2].

Qualifications and accreditations C2 · weight 25%

75

Karndean approved retailer and Moduleo approved retailer membership is listed on the business's own website [1].

First-hand responsiveness C3 · weight 15%

Insufficient evidence

Insufficient evidence

Trading history C4 · weight 10%

80

On the Companies House record since 2016 [1] [3].

Insurance and safeguards C5 · weight 10%

Insufficient evidence

Insufficient evidence

Pricing transparency C6 · weight 5%

65

A home survey with measuring is free of charge and fitting comes through an installer network; no rates, call-out fee or VAT position are published [1].

Website and service information C7 · weight 5%

85

The site sets out hardwood, LVT, laminate and carpet ranges with maker names, the Hortonwood showroom address with phone and email, service area and floor-care guides [1].

Evidence

Every fact held for this provider, with its source and check date.
FactValueSourceRead
Limited company since2016Source companies-house
Years trading25Source provider-website

Industry qualifications

Sourced from the issuing registers, the business's own website and platforms such as Checkatrade and Which? Trusted Traders, on the date shown.

Strengths

  • You get hardwood flooring in solid and engineered boards, herringbone and chevron among them, from named makers such as Ted Todd, V4 and Atkinson and Kirby [1].

  • The Google record shows 4.8 out of 5 from 52 reviews, seen 4 September 2026 [2].

  • Approved retailer status for Karndean and Moduleo luxury vinyl flooring is stated on the site, and a home survey with measuring is free of charge [1].

Limitations

  • No insurance details are published [1].

  • No rates, call-out fee or VAT position are published; figures come through the survey and installer route [1].

Response from the business

This business has not sent a response yet. Any response they send will appear here.

Verified customer reviews

Reviews from customers who showed us their invoice.

No verified reviews yet for this business.

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Questions about Shropshire Oak

Is Shropshire Oak any good?

On the evidence, yes for hardwood jobs: it tops our Telford wood flooring table, pairs an oak-led showroom range with free home measuring, and holds close to five stars on Google. The review base is modest and no prices appear on the site, so read the full page with its sources. Book the free survey and compare the quote against one rival.

Is Shropshire Oak CFA registered?

No CFA listing was found for the firm in the directory search for Shropshire [4]. Its Karndean and Moduleo approved-retailer status is stated on its own website instead [1]. Neither standing replaces insurance paperwork, which is not published. Ask for the retailer detail and the insurance position together before work starts.

What does Shropshire Oak charge?

It publishes no rates, call-out fee or VAT position; figures come through the free survey and installer route [1]. That makes the written quote the whole price story, so ask for boards, preparation, trims and VAT as separate lines. Get a second itemised quote on the same scope before you agree anything.

Where does Shropshire Oak work?

The firm serves Telford from its Hortonwood base, with Shrewsbury, Shropshire, the West Midlands and Staffordshire all inside its stated area. Send your postcode with the room sizes when you enquire. Ask for the free measuring visit to confirm the scope.

How is Shropshire Oak ranked?

It ranks first of the ten wood flooring firms in our September round, chosen as the best overall pick for its hardwood-led range, free home measuring and warm review record. Pricing and insurance paperwork stay thin, so weigh the quote with care. Read the full review, then ask for the itemised quote.

Others assessed for this trade

  1. All Floors 'n' Rugs65.1 / 100Ranked 2. Best for accredited fitting of engineered wood and laminate.
  2. Wellington Carpets62.5 / 100Ranked 3. Best for fitted wooden flooring with a price promise.
  3. A.S.T. Floorcoverings60.3 / 100Ranked 4. Best for hard flooring with a free local measure.
  4. MKM Building Supplies Telford60.2 / 100Ranked 5. Best for branch-stock timber flooring with trade terms.

Sources

  1. Shropshire Oak homepage — hardwood ranges, approvals and showroom Retrieved 4 September 2026.
  2. Google Maps listing — Shropshire Oak Retrieved 4 September 2026.
  3. Companies House — SOAK HARDWOOD FLOORING LIMITED overview (09953163) Retrieved 4 September 2026.
  4. CFA directory — contractor search, Shropshire Retrieved 4 September 2026.

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