Telford RankedIndependent rankings of local services in Telford
Assessment · window fitters round window-fitters-2026-09

Advance Telford review

Ranked 7 of 9 in Window fitters in Telford

Best for: Successor firm for windows, doors and conservatories

Unknown

Telford · Service area: Telford, Shrewsbury, Hereford, Wolverhampton

Advance Telford in short

Advance Telford is now a pointer rather than a place: its web address leads to Astoria Windows, formed when that firm acquired the Advance Windows business, and our review treats the successor as the subject. Astoria supplies and fits windows, doors and conservatories with FENSA registration on the register and a stated ten-year insurance-backed guarantee. If a registered installer with showrooms appeals, this is that option wearing a new name.

Customer reviews sit at four stars on Google under the old Advance name, the softest headline in this round, with no second platform on file. This review reads that record as history belonging to the previous business. Two showrooms stand in Shrewsbury and Hereford rather than Telford itself.

What counts against Advance Telford is the unclear Telford presence and missing company and pricing detail. Our verdict is that it suits Shropshire buyers who want FENSA registration and showroom backing and accept a successor firm with a thin Telford footprint.

Advance Telford reviews and ratings on other sites

Every public rating we hold for Advance Telford, with the source, scale, count and the date we read it. These are customers' ratings, not ours.
SourceRatingReviewsRead on
Google4.0 out of 563

Our verdict

Our verdict: the Advance Telford listing now points to Astoria Windows, which suits Shropshire buyers who want a FENSA-registered installer with showrooms and an insurance-backed guarantee [1] [4]. The Google record under the old name stands at 4.0 from 63 reviews [5]. What counts against it is the unclear Telford presence and the missing company and pricing detail.

Score summary

Scored on the home trades rubric v2.0. Insufficient evidence takes the neutral value and is not shown as a low mark.

Composite score
64.3 / 100

Customer evidence C1 · weight 30%

50

Google 4 out of 5 from 63 reviews [5].

Qualifications and accreditations C2 · weight 25%

85

FENSA membership is listed on the business's own website [1].

First-hand responsiveness C3 · weight 15%

Insufficient evidence

Insufficient evidence

Trading history C4 · weight 10%

Insufficient evidence

Insufficient evidence

Insurance and safeguards C5 · weight 10%

85

The site states every installation carries a 10-year insurance-backed guarantee as standard, with no amounts published [1]. Stated without an amount.

Pricing transparency C6 · weight 5%

55

No call-out fee, hourly rate or VAT position is published. The site promises clear, professional quotations with no hard sell [1]. Partial transparency only.

Website and service information C7 · weight 5%

85

The site sets out windows, doors, conservatories and roof replacements [1], names two showrooms with phones, email and forms [3] and tells the company history [2].

Industry qualifications

Sourced from the issuing registers, the business's own website and platforms such as Checkatrade and Which? Trusted Traders, on the date shown.

Strengths

  • The FENSA register lists Astoria Windows (Reg 44835) at its Shrewsbury head office, seen 4 September 2026 [4].

  • The site states every installation carries a 10-year insurance-backed guarantee as standard [1].

  • Two showrooms are named, in Shrewsbury and Hereford, with phone lines, email and quote, contact and service-request forms [1] [3].

Limitations

  • The Telford Gower Street address and 01952 phone from the Places listing do not appear on the current site, which shows Shrewsbury and Hereford bases [3] [5].

  • No call-out fee, rates or VAT position are published, and the legal entity behind the Telford operation is not stated [1].

Response from the business

This business has not sent a response yet. Any response they send will appear here.

Verified customer reviews

Reviews from customers who showed us their invoice.

No verified reviews yet for this business.

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Questions about Advance Telford

Is Advance Telford any good?

With care: the Advance Telford listing now points to Astoria Windows, a successor firm with FENSA registration on the register and a stated ten-year insurance-backed guarantee. The Google record sits at four stars under the old Advance name. Read the full review to see which business you would actually be hiring.

Is Advance Telford FENSA registered?

The successor's registration is. Astoria Windows is listed on the FENSA register, and its site states FENSA-registered installer status, which covers the windows, doors and conservatories it fits. Ask which legal entity your contract and guarantee would sit with, and check the name on the register.

How much does Advance Telford charge?

Clear, professional quotations with no hard sell are promised, but no call-out fee, rates or VAT terms are published. That means your quote does the talking: list every window and ask for an itemised fixed figure. Confirm the VAT position and the guarantee terms before you agree anything.

Where does Advance Telford work?

It names Telford, Shrewsbury, Hereford and Wolverhampton, though the current site shows Shrewsbury and Hereford showroom bases rather than the old Telford address. Confirm where your fitter and surveyor would travel from. Send your postcode with the window list to check you are covered.

How is Advance Telford ranked?

It ranks seventh of the nine window fitters in our September round, assessed as the successor firm standing behind the Advance name. Its customer evidence belongs to the previous business. Read the full review, then ask for the itemised quote.

Others assessed for this trade

  1. R&S Windows Ltd73.8 / 100Ranked 1. Best for Most complete showroom package from a long-trading local fitter.
  2. APH Windows Ltd71.0 / 100Ranked 2. Best for Showroom firm making and fitting windows and doors.
  3. Trotfield Windows68.5 / 100Ranked 3. Best for Showroom installer with FENSA and TrustMark on record.
  4. Shropshire Home Improvements Limited68.1 / 100Ranked 4. Best for FENSA-registered firm for replacement windows and doors.

Sources

  1. Astoria Windows homepage — windows, doors and conservatories Retrieved 4 September 2026.
  2. Astoria Windows about page — acquisition of the Advance Windows business Retrieved 4 September 2026.
  3. Astoria Windows contact page — showrooms, phones and forms Retrieved 4 September 2026.
  4. FENSA register — installer name search for Astoria (Reg 44835 listed) Retrieved 4 September 2026.
  5. Google Maps listing — Advance Telford, Telford Retrieved 4 September 2026.

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