Assessment · opticians round opticians-2026-09

Shropshire Eye Care Opticians review

Ranked 7 of 10 in Opticians in Telford

Best for: established independent eyecare in Donnington

Dissolved

Trading as SHROPSHIRE EYE CARE LTD. · 10 The Parade, Donnington, Telford, Shropshire, TF2 8EB · Service area: Donnington, Dawley, Telford

Shropshire Eye Care Opticians in short

Shropshire Eye Care Opticians is an independent at The Parade in Donnington, run by a husband-and-wife team with a patient base in the thousands and hospital-linked children's screening. Every standard examination includes free digital retinal imaging, and emergency appointments come free through the NHS route. Our verdict is that it suits Donnington and Dawley residents who value continuity.

The practice serves Donnington, Dawley and wider Telford from The Parade, with the branch line for bookings. Behind the name sits an independent established since 2006. The NHS lists the branch for sight tests. The practice takes part in the local urgent-eye-condition scheme. The patient base runs fourteen thousand strong, which explains the continuity claim. Opening hours go unshown on the pages seen. That combination suits families who want everything under one roof.

Customer reviews are warm, with a 4.3 rating from 19 Google reviews. That is a small base, so the average still moves with each new review. It all sits on the Google listing. Continuity and imaging, not review volume, carry this practice in our table. The practice sits seventh in our September round on that combined record.

What counts against Shropshire Eye Care is paperwork and prices: the linked company was dissolved while the practice, site and NHS listing stay live, and no prices are published. Insurance details are missing too.

Shropshire Eye Care Opticians reviews and ratings on other sites

Every public rating we hold for Shropshire Eye Care Opticians, with the source, scale, count and the date we read it. These are customers' ratings, not ours.
SourceRatingReviewsRead on
Google4.3 out of 519

Our verdict

Our verdict is that this practice suits Donnington and Dawley residents who want continuity from a long-running independent with hospital-linked children's screening [1]. NHS sight tests, free retinal imaging and an MECS route all feature [2] [3]. The dissolved limited company and missing prices and insurance details count against it.

Score summary

Scored on the home trades rubric v2.0. Insufficient evidence takes the neutral value and is not shown as a low mark.

Composite score
61.3 / 100

Customer evidence C1 · weight 30%

56 out of 100

Google 4.3 out of 5 from 19 reviews [4].

Qualifications and accreditations C2 · weight 25%

75 out of 100

NHS sight tests — listed provider and NHS Minor Eye Conditions Service (MECS) — participating practice membership is listed on the business's own website [1] [2].

First-hand responsiveness C3 · weight 15%

Insufficient evidence

Insufficient evidence

Trading history C4 · weight 10%

80 out of 100

On the Companies House record since 2010 [1] [5].

Insurance and safeguards C5 · weight 10%

Insufficient evidence

Insufficient evidence

Pricing transparency C6 · weight 5%

40 out of 100

No prices are published; the site speaks of affordable prices and free NHS emergency appointments without figures [1] [2].

Website and service information C7 · weight 5%

65 out of 100

The site describes examinations, retinal photography and NHS and private services in depth [1] [2]. Opening hours and a price list are not shown on the pages seen.

Evidence

Every fact held for this provider, with its source and check date.
FactValueSourceRead
Years trading20Source provider-website

Industry qualifications

Sourced from the issuing registers, the business's own website and platforms such as Checkatrade and Which? Trusted Traders, on the date shown.

Strengths

  • You join a 14,000-strong patient base at an independent established since 2006 and run by a husband-and-wife team, seen 4 September 2026 [1].

  • Every standard examination includes free digital retinal photography, and emergency MECS appointments come free through the NHS [2].

  • The NHS lists the Donnington branch for sight tests, and Google holds 4.3 from 19 reviews, seen 4 September 2026 [3] [4].

Limitations

  • The linked limited company was dissolved in June 2026, though the practice, site and NHS listing remain live [5].

  • No prices are published on the site, and no insurance details are published [2].

Response from the business

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Verified customer reviews

Reviews from customers who showed us their invoice.

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Questions about Shropshire Eye Care Opticians

Is Shropshire Eye Care any good?

On the evidence, yes for continuity: it sits seventh in our Telford opticians table, holds 4.3 from 19 Google reviews, and pairs free retinal imaging with hospital-linked children's screening. No prices are published. Call the practice and ask for the fees first. Free imaging in every test is the standout, so ask what the pictures show at your visit.

Is Shropshire Eye Care on the NHS urgent eye care scheme?

The NHS lists the Donnington branch for sight tests, and it takes part in the local urgent-eye-condition scheme. That is what sits behind its NHS standing. Ask the practice how urgent slots are booked, and whether children can use the urgent route. Keep the branch number where sudden problems reach you fastest.

What does Shropshire Eye Care charge?

It publishes no prices; the site speaks of affordable prices and free NHS emergency appointments without figures. Ask for the test fee and the itemised glasses split before you agree anything. Get both figures before you book, and ask what the free emergency appointments cover. Free emergency appointments need explaining, so ask what they cover and who qualifies.

Where does Shropshire Eye Care work?

The practice serves Donnington, Dawley and wider Telford from The Parade. Call the branch line to check availability. Ask about children's screening where that matters to you, and mention any family history of eye conditions when you book the visit. The Parade sits in Donnington, so Dawley residents should check the drive before booking.

How is Shropshire Eye Care ranked?

It ranks seventh of the ten opticians in our September round, carried by its NHS listings and imaging, with the dissolved company and missing prices counting against it. Read the full review, then ask for the fee breakdown first, and ask who owns the practice today. Ask who owns the practice today, since the company record changed this year.

How do I get a quote from Shropshire Eye Care Opticians?

Call the branch line, then ask for the test fee and the itemised glasses split together. The site speaks of affordable prices without figures, so take nothing for granted. Ask what the free emergency appointments cover, and get every figure before you book. Mention children's needs where screening matters to the booking.

What do customers say about Shropshire Eye Care Opticians?

The Google listing holds a 4.3 rating from 19 reviews, warm but small. Small bases move with each new review, so read the individual entries. Continuity and free imaging carry this practice more than its review count does. Set that warmth against the company paperwork question, and ask who owns the practice before you book.

How does Shropshire Eye Care Opticians compare with the other Telford opticians?

It ranks seventh of the ten opticians in our September round, the Donnington independent. Free retinal imaging in every test and hospital-linked children's screening set it apart. The dissolved company record is the question to settle, so ask who owns the practice today before you decide. The imaging alone is worth the phone call.

Others assessed for this trade

  1. Vision Express Opticians - Telford69.8 / 100Ranked 1. Best for shopping-centre practice with registered optometrist and OCT scanning.
  2. Specsavers Opticians and Audiologists - Telford66.8 / 100Ranked 2. Best for high-street eye and hearing tests with online booking.
  3. HD Eyes65.9 / 100Ranked 3. Best for independent Lawley practice with OCT scanning.
  4. Vision Express Opticians - Wellington64.8 / 100Ranked 4. Best for Wellington eye tests with designer frames.

Sources

  1. Shropshire Eye Care homepage — practice history and team Retrieved 4 September 2026.
  2. Shropshire Eye Care examinations page — test detail and MECS Retrieved 4 September 2026.
  3. NHS service directory — Shropshire Eyecare sight tests Retrieved 4 September 2026.
  4. Google Maps listing — Shropshire Eye Care Donnington Retrieved 4 September 2026.
  5. Companies House — SHROPSHIRE EYE CARE LTD. overview (07156407) Retrieved 4 September 2026.
  6. NHS MECS leaflet — participating Telford practices Retrieved 4 September 2026.

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